Says 473 – Cognitive Dissidence


The original experiment on Cognitive Dissidence was done back in the 1950’s. The thing I got out of the video was that everyone thought the test was boring; BUT… with a little persuasion and reward, (money) they were willing to deny their truth and change their mind (reverse their truth) and now accept the lie as the truth. They then were willing to convince others that their lie was the truth.